Industry

Jobson Research Releases Census ProCount 2026, a Database of Optical Locations

Vision Monday3d ago1 min read

NEWARK, N.J.—Jobson Research has issued the 2026 iteration of its Census ProCount, a database of approximately 38,000 optical locations in the U.S. The database features independents and chains with up to 50 locations that are open and operating in 2026. The Census data contains the practice/company name, address, phone, county, website, estimated annual retail sales, square footage, newly established locations and practice emphasis (optometry, ophthalmology or sunglasses). Census ProCount can be used for sales force analysis, prospecting lists, penetration analysis, sales territory organization and more.

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AI Summary

Quick Take

Jobson Research has released its 2026 Census ProCount, a comprehensive database tracking approximately 38,000 active optical locations across the United States. The tool focuses on independent practices and smaller chains with up to 50 locations, providing granular data including estimated annual retail sales, square footage, and specific practice emphasis.

Why It Matters

For practice owners and industry stakeholders, understanding the competitive landscape is crucial for strategic growth and market positioning. This data allows for precise benchmarking against local competitors and helps suppliers or larger groups identify emerging independent players. As the industry continues to navigate consolidation, having a verified list of active, smaller-scale locations provides a clear picture of the independent market's current footprint and economic health.

Key Details

Contains data on approximately 38,000 U.S. optical locations operating in 2026.
Focuses on independent practices and regional chains with fewer than 50 locations.
Includes detailed metrics such as estimated annual retail sales and facility square footage.
Categorizes locations by practice emphasis, including optometry, ophthalmology, and sunglasses.
Identifies newly established locations to help track market growth and shifts.

Practice Implications

Practice owners and administrators can use this data to perform penetration analysis and evaluate their market share relative to the 38,000 identified locations. It also serves as a tool for identifying potential referral partners or competitors based on their specific practice emphasis and estimated sales volume within a specific county.

Who's Affected

Practice OwnersIndustry Sales RepresentativesMarketing DirectorsOptical ConsultantsStrategic Planners

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