Industry

AVI US to Distribute Jacquemus Eyewear in the U.S. and Canada

Vision Monday2d ago1 min read

LONDON—British luxury eyewear brand Linda Farrow has announced the appointment of AVI US (Aerial Vision International US Corp) as the distributor of Jacquemus Eyewear in the United States and Canada. Linda Farrow will continue to produce Jacquemus Eyewear, the announcement said. AVI is a global eyewear distributor based in Rome, Italy, which has operated in the market for over three decades, Linda Farrow said. It established a U.S. subsidiary, AVI US, in 2019, which is headquartered in New York City.

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AI Summary

Quick Take

Linda Farrow has appointed AVI US (Aerial Vision International) as the official distributor for Jacquemus Eyewear in the United States and Canada. While Linda Farrow will continue to produce the collections, AVI US will utilize its New York-based operations to manage the brand's North American expansion.

Why It Matters

Jacquemus is currently one of the most influential labels in the global luxury market, making its eyewear line a high-interest asset for independent boutiques and high-end optical practices. By shifting distribution to AVI US—a firm with three decades of experience in Rome and a dedicated U.S. subsidiary—Linda Farrow is positioning the brand for more consistent availability and better logistical support in the North American market. For practice owners, this indicates a more structured wholesale channel for a brand that carries significant weight with fashion-conscious consumers.

Key Details

AVI US (Aerial Vision International US Corp) is now the exclusive distributor for Jacquemus Eyewear in the U.S. and Canada.
Linda Farrow, the British luxury eyewear brand, will maintain its role as the producer of the Jacquemus line.
AVI is a global distributor headquartered in Rome, Italy, with over 30 years of experience in the eyewear market.
The U.S. subsidiary, AVI US, was established in 2019 and is based in New York City.

Who's Affected

Luxury Optical Boutique OwnersOpticiansPractice OwnersHigh-end Eyewear Buyers

What's Next

Retailers in the U.S. and Canada can expect a more streamlined procurement process for Jacquemus collections through AVI US's New York headquarters. This partnership is likely to increase the brand's visibility and presence in North American luxury optical accounts throughout the coming seasons.

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